
Amazon wants to enter the social network business with Spark
(Mirror Daily, United States) – Amazon wants all shopping addicts to stay in touch, so the company decided to launch its own social network, Spark. This network is meant to bring all Amazon users together, and make it easier for them to find more people with the same interests.
Spark brings together shoppers with the same interests
Amazon decided that people who like shopping should have a place of their own to socialize and exchange ideas. Therefore, it came up with the idea of creating a social network called Spark. Here, people should be able to ask for advice regarding places where they can buy certain items, decoration or household ideas, or merely talk to other shoppers who like the same things.
The first time you access Spark, you will have to fill in a list of interests. Then, based on this list, Amazon will show you relevant posts and custom content coming from other customers who share your interests. You can even communicate with these people, by commenting on their posts or even by just sending them smiles.
You can also buy products directly from your feed
Apart from stories, customers can also share products. These products are available for sale on Amazon, and you can purchase them by just tapping on them. Those you can buy are market by an icon of a shopping bag placed next to them. You can post your own stories, or share whatever products you like from the field placed on top of your feed.
There’s no easy business to launch an entirely new social network. However, Spark is easy to use, and comes embedded into the Amazon app. Rumors say the company might be working on a new social app, namely a messaging service called Anytime. Amazon seems to be determined to occupy a place among social media companies, and is doing everything it takes to get there.
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Ryan Harris

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